Samir Cheriaa

Multimedia officer, Programme des Nations Unies pour le développement

Phnom PenhKandal - Cambodia

Samir Cheriaa
60 contacts
Since 2011

Increase the visibility of UNDP Cambodia in the Internet:
• Regularly updating the content of the website www.un.org.kh/undp (Stories, Publications,Press Releases, etc.)
• Participating in refreshing the website’s Home Page design in order to improve its ergonomy
• Presence in social network website Facebook: Creating the official page of UNDP in Cambodia; regularly updating it by sharing the latest news, links to UNDP Cambodia's Website, pictures, videos (UNDP Youtube channel)

Public relations tasks:
• Editing and sending press releases and media advisories
• Writing stories and producing videos about field projects

Other tasks:
• Interviewing all UNDP’s heads in order to produce and disseminate internally a 35 minutes video
• Translating documents like press releases, media advisories, etc. (English/French)

Foreign Affairs - International Affairs
Professional experience
2010 - 2010

Administrating the organization’s website www.france-terre-asile.org:
• Updating its content and constantly improving its design and usability
• Improving and following the organisation’s visibility in the Internet

Public relations tasks:
• Editing and sending press releases
• Permanently in relation with journalists and updating the journalists database
• Review of local and international papers

Communications officer in charge of the conference “Unaccompanied children: What protection at the European level?” held in the Council of Europe at Strasbourg (250 participants):
• Contacts database administrator - sending invitations -registering answer coupons
• Editing the conference’s schedule program, creating the PowerPoint presentation broadcasted
during the conference
• Spreading the event’s visibility in the Internet

NGO
2009 - 2010

Consolidation of Environment and Education Ministries’ databases:
• Updating the databases with key contacts: 115 contacts
• Following up with clients and updating their subscriptions: 100% subscription renewal

Launch of a new communication tool “Sarbacane”:
• Initiating and managing the implementation of Sarbacane
• Organizing the first Sarbacane mass-mailing campaign for 850 new contacts: 30% response rate of new subscribers and improvement in the estimation of the campaign’s global performance

Assist the IT team in designing the new subscription system for the Forestry Department website:
• Introduced an online automated subscription service

Protocol Aide to the Mauritanian delegation during the World Summit on Food Security 2009:
• Managing and establishing the delegation’s agenda and reacting to unexpected situations

Co-founder of the VIFAO (Volunteers and Interns of FAO association):
• Administrating the association’s blog and mentoring new arrivals

Foreign Affairs - International Affairs
2007 - 2007

Primary task: Organized Campaign for the 5th “Fundamentals of Investment” International Conference at Skhirat - Morocco(1,500 participants):
• Team of four PR consultants
• Client: Department of Investment of Morocco
• PR communication: Focused on 6 markets in Europe and in Canada
>Press coverage: 70 articles, total audience 67 million in 3 months
• Prospection of speakers and moderators for the conference
>Results: 39 speakers; 5 moderators

Updated the client and journalist contact database (more than 700 contacts) and the company’s website

Provided support on PR and commercial actions to the UK and to the Canada

Communication and Media
Education
Member of the Group